BCTDA casts wider net with new advertising plan

"Let Your Spirit Run Free" campaign materials

The target audience for a new $11.5 million marketing campaign developed by Atlanta-based ad agency 360i includes 20 million more people than were reached by last year’s advertising for Asheville. New cities where ads will be shown include New York, Chicago, Birmingham and Columbus, Ohio.

Greene retaliation tactic still available to county manager

Avril Pinder and Debra Campbell

Potentially without review by other county staff members or commissioners, former County Manager Wanda Greene cut Stacey Woody’s pay by nearly $16,000 after Woody questioned an allegedly illegal $125,000 invoice for sponsorship of the Tryon International Equestrian Center. The relevant section of Buncombe’s personnel ordinance still stands, giving the same power to current County Manager Avril Pinder.

Biz Briefs: Talk to highlight new economy initiatives Sept. 12

Seven Asheville area businesses made the annual Inc. 5000 list, a national ranking of the fastest growing privately-owned small businesses.

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