Rental Reset: What does the decline on short-term rentals mean for Asheville?

Cover Design Credit:

Scott Southwick

Cover Photography Credit:

Thomas Calder

Recent data from AirDNA, a research and analytics platform that studies the short-term rental market, indicate that more than 1,400 STR units have left the WNC market in the months that followed Tropical Storm Helene — a reduction of 21% of active STR listings in 2025 compared with 2024. Despite the sharp decline, some experts think the upheaval could offer unexpected benefits for STR hosts and WNC residents.

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